Customer Agronomist Representative

Job Description

Reports into: SHF Customer Facing Squad

Main Purpose

Showcase Bayer value propositions and train partners and smallholder farmers on the ground

Create demand for Bayer solutions via physical showcases and demos as well as support for digital channels

Build Bayer and Dekalb brand value proposition in the region

Key Tasks & Responsibilities

Deliver the mission for the region together with the customer facing squad

Jointly manage and contribute to the regional P&L with the customer-facing team

Ensure that the regional 90-day sales goals including budget are achieved

Support to identify most strategic farmer groups, coops and retailers in the squad’s territory.

Co-develop annual regional sales and campaign plans for the region with the team

Establish demand generation trials and events on the ground aligned with regional plan

Conduct trainings and support Demo Attendants, VBAs lead farmers and partners

Plan and execute show and tell demos, Side by Side and demos and community demos

Planning and execution of field days, farmer days and Agri show demos in territory

Provide agronomic support directly to farmers, farmers groups and retail channel.

Handle basic customer complaints and escalate complex issue to crop system agronomist

Coordinate seasonal demand creation workforce and partners

Identify business opportunities and develop strategies to capture them.

Identify volume and market share gaps/trends and feed into regional strategy

Keep track of competitors activities and market changes and feed back to supporting units

Key Working Relations

Cluster Customer Facing Squad Lead

Customer Facing Squad (incl. digital / customer interaction / retail/ other regions

Value Proposition Unit Support Squad

Com Ops Unit Support Squad

Partnership KAM and Tender Liaison / (new business squad)

Farmers, VBAs, Stakeholders, Channel & Business Partners

Qualifications & Competencies

University Degree in Agriculture, preferably in seed or crop protection

Relevant experience in crop agronomy, seeds and pest control practices

Solid technical knowledge of varied agricultural practices and agronomic practices and understanding of local market environment.

Demonstrate Bayer core competencies: Customer Focus, Drives Results, Values Differences, Manages Complexity, Collaboration, and Instills Trust.

Ability to collaborate/communicate with and develop internal and external partnerships.

Ability to work well in smallholder farmer markets.

Highly motivated, creative, dynamic, and well organized.

Proficiency in English and Kiswahili languages essential to facilitate communication at the official and ground levels

Valid driving license – Class G (Motorcycle)